Managing Change

  • February 9, 2025
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  • 4 minutes Read

Assignment ScenarioYou are employed as senior manager in a regional chain of bookstores. Due to changes in patterns of bookselling and the move to online buying and electronic books, the managing director is considering making changes to the business model that will:• Widen the product range in store to improve profitability and viability whilst reducing the current high levels of existing stock held• Make stores more efficient and lower costs by optimising staff numbers and roles• Develop the online presence of the company to widen the market and improve market share• Change the ambience of the store so customers can...

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