Human Resource Management

You have been working in Human Resources for several years and would like to manage a HR department. You have seen a vacancy for a Human Resource Manager at a large organisation and have submitted your CV to express your interest in the job. The recr ...

Business Economics

You have been working in business for a number of years and are a member of a professional institute for business people. The institute keeps business people up to date with business issues and publishes a monthly magazine containing useful articles ...

Risk Management

You work at Equitable Funding Ltd, a UK-based company which has recently been audited by a third-party regulatory organisation. The audit raised concerns about your organisation’s lack of risk management focus at a strategic level.Business risk manag ...

Marketing Communication

Craft a comprehensive marketing communication strategy and corresponding tactics tailored for a Ghanaian SME operating within the restaurant industry. Justify your proposed solutions by integrating relevant marketing communication concepts, industry ...

Management Information System

You have gained a contract as an IT Consultant with GoGlobal Limited. The company needs to review their existing management information systems in order to make improvements. This will include the use of new technologies to move into global e-busines ...

Leadership and Management

You have recently been employed as a trainee departmental manager by a large corporate organisation. All new employees are enrolled on an induction training programme. As part of the programme, there are a number of tasks and activities that must be ...

Project Management

You should base your assignment on an organisation you work for, you know well personally or can effectively research. The choice is important as achievement of LOs 1 and 2 requires you to analyse actual business objectives, identify projects and the ...

Marketing Communications

COMPETITIVE ADVANTAGES STRATEGIC MARKETING COMMUNICATIONSNIKE hit the ground running in 80’s. The company focused on providing high-quality running shoes designed for athletes. Founder believed high-tech shoes for runners could be manufactured at com ...

Strategic Finance Issues

CASE STUDY QUESTION Asset and liability management (ALM) is a practice used by financial institutions to mitigate financial risks resulting from a mismatch of assets and liabilities. The practice of ALM can include many factors, including strategic a ...