Marketing communication is responsible for shaping customer perceptions of a firm. When executed well it affects the performance of a firm. You are tasked with recommending a promotional mix element for a company of your choice operating in one of the following sectors:a) Fast Moving Consumer Goodsb) Educationc) Bankingd) TelecommunicationRequirement:1. Introduce the Chosen Firm:Begin by providing a brief background of the selected firm, including its name, industry sector,and key products or services.2. Analyze Current Marketing Communications:Evaluate and analyze the current marketing communications strategies and campaigns employed by the chosen firm. This could include advertising, public relations, sales promotions, direct marketing,...