Principles of Management – Cadbury

Prepare a company and market situation analysis report for a company of your choice operating in the Chocolate (confectionery) industry. You can focus on either a UK or non-UK company.Some of the sub-markets in the chocolate industry are as follows: Chocolate confectionary, Chocolate assortments, Seasonal chocolate, Chocolate biscuits, Chocolate cakes and cake bars, Cocoa powder,...

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